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    Our story:

    Founded by Vishal Vaghasia, Variation is one of the top brand in online jewelry segment in India. In 2010 when gold prices were at all time high and gold jewelry market was highly affected, The idea of manufacturing high quality gold plated jewelry at affordable prices came up and it has received overwhelming response. We have sold our products to over 500,000 customers from all over India. We are available on major online marketplace such as Amazon, Flipkart, Snapdeal, Paytm, TataCliq, Shopclues, Homeshop18, Naaptol, Craftsvilla and many more.

    Our vision:

    • Latest designs

    We continuously work on new designs and always come up with latest trend. We want our customers to look the best.

    • Best quality

    When we talk about best quality, It covers everything from product to packaging. We ensure that the product reaches to you safely and in presentable manner.

    • Affordable prices

    We offer best prices, At Variation, our goal is to provide value for money. We ensure that we provide 100% satisfaction for every order.

    Our mission:

    Offering trendy and fashionable jewellery, Variation brings grace and charm to a woman's wardrobe. Like its name, Variation is all about variation in its range though, with steadfast commitment towards quality, creativity, perfection and customer satisfaction.Credited as one of the fastest growing online retailers in India, Variation offers more than a range of 5000 products in fashion accessory segment.

    Understanding that jewellery needs of a woman is never-ending and extensive, Variation creates jewellery range that is versatile and for every occasion. Whether you are going to a party, wedding or looking for jewellery for festive season, Variation jewellery range does not disappoint you.