IGI Certified Lab Grown Diamonds.
Direct From the Source.
Direct From the Source.
Variation is a global online destination for IGI certified lab grown diamonds and fine diamond jewelry. With direct manufacturer pricing from India’s leading diamond hub, we combine precision craftsmanship, transparent pricing and secure worldwide delivery — making it simple to buy diamonds online with complete confidence.
Your vision. Our expertise. Truly one-of-a-kind jewelry.
Every love story is unique, and your jewelry should be too. Our custom design service brings your ideas to life with precision craftsmanship and ethically sourced lab-grown diamonds. Whether you're reimagining a family heirloom, designing an engagement ring that captures your personal style, or creating a statement piece that's entirely your own, we'll guide you through every step of the journey. From selecting the perfect certified diamond to choosing your metal and finalizing every detail, our artisans handcraft each piece with meticulous care to reflect your unique story.
Variation is a global online destination for IGI certified lab grown diamonds and fine diamond jewelry, built on transparency, precision and direct manufacturer advantage. From our base in Surat — one of the world’s most respected diamond manufacturing hubs — we deliver exceptional brilliance to customers across India and worldwide.
At Variation, we specialize in high-quality lab grown diamonds created using advanced CVD and HPHT technology. These diamonds have the same physical, chemical and optical properties as mined diamonds, offering identical brilliance and durability with a modern, responsible approach to sourcing.
Each certified diamond is independently graded by IGI and carefully evaluated for cut, color and clarity. From Round, Oval and Cushion to Emerald, Princess and fancy shapes, we offer a wide range of carat weights and quality combinations to match every requirement and budget.
Our streamlined supply chain removes traditional retail markups. This direct manufacturer model allows us to provide competitive pricing while maintaining strict quality standards at every stage — from growing and cutting to final inspection.
Beyond loose diamonds, Variation offers engagement rings, stud earrings, pendants, necklaces and wedding bands crafted with precision and attention to detail. Every piece is designed to highlight the brilliance of the center stone while maintaining structural strength and refined finishing.
Whether you choose a ready design or create a custom piece, our team works closely with you to ensure the final result reflects your exact specifications.
Buying a diamond should be simple, informed and secure. That is why we focus on:
We serve customers across India, USA, UK, Australia, Canada and other global markets, delivering diamonds with full documentation and secure packaging.
Variation was founded with a clear vision — to make premium lab grown diamonds more accessible without compromising on quality. Our goal is not just to sell diamonds, but to build long-term trust through consistency, education and fair pricing.
Whether you are purchasing a loose lab grown diamond, designing a custom engagement ring, or selecting a timeless piece of diamond jewelry, Variation ensures quality, value and reliability at every step.
Experience brilliance with confidence. Choose Variation.