Up to 80% OFF on Indian Wedding Clothes and Latest Designer Ethnic Wear for Women




Founded by Vishal Vaghasia, Variation.In is your one stop Indian fashion store. Choose from wide range of Indian ethnic wear and traditional women clothing and fashion accessories at best prices. Its your one-stop-shop for all kind of latest Indian women clothes, jewellery, handbags and fashion accessories. We ship to over 10,000 pin codes in India and over 50 countries including, USA, UK, Canada, Australia, Singapore, Malaysia, UAE and many more.

Variation.In is one of the best online shopping sites in India offers 100% genuine and quality products at guaranteed affordable prices. Why buy cheap and low quality outfits when you can have access of best quality women clothing and accessories at low prices. Variation brings you handpicked collection of designer sarees, bridal lehenga, anarkali dresses, wedding salwar kameez, fashionable kurtis, women’s handbags, Indian jewelry and fashion accessories. Salwar kameez below 500, Sarees under 1000, Heavy work salwar kameez and Lehenga Choli below 5000 is one of most popular catagories at Variation.In

Variation started its journey in 2010 and established it self as a well known brand in Indian women clothing and fashion accessories. Variation is also available on leading online shopping marketplaces such as Amazon, Flipkart and Snapdeal in India.

Here at Variation, we strive to only stock the latest and most en-vogue styles you could hope for. We work directly with the foremost women’s clothing boutiques & direct manufactureres in the India to deliver world-class Indian fashion at everyday pricing. We cut out the middle-man in order to offer exceptional value and provide a 100% money-back guarantee on all purchases. Shop today to see the difference!

Media Contact
Company Name: Variation Design
Contact Person: Vishal Vaghasia
Email: Send Email
Phone: 9699205852
Address:209, Diamoda, Novelty Silk Mill Compound, SV Road, Dahisar East
City: Mumbai
State: Maharastra
Country: India
Website: www.variation.in

  • Rashmi Richa

Variation's Must Have Salwar Kameez Designs Collection for Any Occassion 0

Take a look the must have salwar kameez designs available online. Now, look trendy and comfortable with Variation's stunning collection of salwar suits. 

Salwar Kameez

Salwar suits or also popularly refered to as Salwar Kameez is the quintessential Indian dress. Salwar suits have been one of the favorites for most Indian women and form an essential part of most women's wardrobes. Its a popular choice not just for work wear and lounging at home but also for heavier occasions such as weddings. They’re beautiful and classy, and suit women of most body types. The Salwar Kameez's are the conventional outfit for north Indian women, although their conception dates back to the Mughals several centuries ago. Salwar Kameez (shalwar kameez) are beautiful and elegant Indian fashion clothing meant to accentuate the female body. Although the origin of Salwar Kameez is debated, it is closely associated with the women of Punjab, a Northern Indian state that was divided between India and Pakistan after the Partition of 1947. In recent decades, the salwar kameez has spread throughout India into regions and cultures where salwar kameez had only been seen in movies before or on the occasional Punjabi or North Indian tourist. These graceful Indian fashion suits are gaining popularity among non-Indians throughout the world as well. Women, no matter what their cultural or ethnic history, can benefit from the beauty, style and feminine potential of Salwar Kameez. It is equally flattering on the plus size or big size woman as it is on the smaller woman.

Anarkali Style Salwar Kameez

Anarkali salwar kameez are all the rage nowadays and with good reason. If u really want to look glamorous, then your best bet is to try a beautiful anarkali salwar suit. It flatters all shapes and looks good on all occasions. Are you looking for best anarkali salwar kameez designs for upcoming festive season or weddings? We have wide range of anarkali dresses for bride, anarkali suits for wedding, anarkali dress for marriage, anarkali salwar suits for engagement, anarkali gowns for party, ethnic anarkali suits for bridal, Indian anarkali suits for school farewell functions and party wear anarkali salwar suits for reception. Variation is your on stop shop for all type of latest designer anarkalis and bridal anarkali salwar kameez with dupatta. Anarkali dresses and gowns comes with straight cut, long sleeves, short sleeves, v neck, round neck and different designs and patterns.

Awe-Inspiring trends with retro style Anarkali dresses

 The Indian traditional dresses have a presence right from ancient ages, when the Anarkali style of dress was first invented by Mughals. Fashion is ever-revolving and retro trends are evolving back for good. The budding style of kalidar tops or heavily embroidered dresses offer perfect aesthetic appeal and give an ideal royal feel. Anarkali dresses online do have well embellished necklines and sleeves. Floor touch Anarkali dresses with complying motifs work wonders for every age to create flawless divas.

Designer Suits

At Variation.In find designer salwar kameez sets to suit any occasion that you want. From work wear suits in different fabrics, lengths and sleeve types to designer suits in different flare diameter or kali's. Made up of three essential parts the Kurta , the bottom and the Dupatta, Designer Salwar kameez's have truly evolved over the years. Find sets which team kurtas in different lengths with a choice of designer salwars, designer churidaars, designer dress or the in vogue "Churi leggings". Buy latest designer salwar kameez designs at low price on Variation. Huge range of designer salwar kameez, party wear designer salwar kameez, designer churidar suits, designer dress materials, designer dresses and designer wedding dresses. Massive selection of designer salwar kameez and designer dresses online. Beautiful collection of designer salwar suits available in cotton, silk, chiffon, net, satin, jacquard and georgette. Women designer salwar kameez and designer suits available at lowest price online. Designer suit is one of the popular outfit in Indian women clothing. Semi stitched designer and unstitched designer dress materials are in latest trend and fashion. Designer salwar kameez neck cutting designs and patterns makes it more adorable.

Touch of Tradition with tale of Punjabi Suits

In India, Salwar Suits bring in the perfect definition of comfort and connect well to the traditions of the country. The presence of Salwar Kameez is more than decades old and growing times have bought in new changes. The most prominent thing about this 3 piece attire is that it can easily be carried well anytime and anywhere. The latest style of Punjabi Suits offers the endurance of vintage and classic look.  Even when you wish to attend a marriage ceremony or a sacred ritual function, the punjabi dresses may be easily carried well because they are lightweight in nature.

Pleat of style with Patiala Suits

Bollywood divas are the first ones to add an extra edge to favorite Patiala Suits. The short kurtis with flared bottoms are perfect for work wear, daily wear or attending auspicious occasions. Online stores do give perfect leverage to the shoppers by selecting from stitched, semi-stitched and unstitched dresses. Even the salwars do offer perfect roomy grace, comfort and can be carried well all day long. The sale in our online store will help you to save a lot.

Compatibility of Sleek fit churidar suits

India is known to celebrate every festival with great pomp and vigor. Whenever there is call for perfect Indian wear then churidar suits could add wonders. Right from light weighted georgette fabrics, cozy crepe dresses or comfortable cotton fabrics, there are myriad patterns in Churidar Kurtas. The ethnic trends are on the roll for the good. Even if you wish to flaunt a perfect feminine figure and wish to have your own customized suits then buying churidar materials could be a perfect option. This online store has endless choices that can easily cater to a variety of needs.

Bomb shell like Bridal Dresses

Every free-spirited woman needs something edgy and different that can compliment her look well. There is no second thought attached to the fact that a wedding could be one of the biggest occasions and can be experienced only once in eternity.  The best part of bridal salwar kameez is that they can never go out of fashion. The shades of English colors could be used for pre-wedding functions or the bold colors for your rituals. Jaw dropping Bollywood style cuts are also used well in designer style of dresses.

Praise trend with Pakistani style Salwar Suits

A wardrobe that gives instant connection to traditional look is this style of dress. Our Pakistani suits have unique cuts, floor touch length and edgy embroidered duppattas. The ornate printed patterns do suit everybody on the planet.

About Variation

Founded by Vishal Vaghasia, Variation.In is your one stop Indian fashion store. Choose from wide range of Indian ethnic wear and traditional women clothing and fashion accessories at best prices. Its your one-stop-shop for all kind of latest Indian women clothes, jewellery, handbags and fashion accessories. We ship to over 10,000 pin codes in India and over 50 countries including, USA, UK, Canada, Australia, Singapore, Malaysia, UAE and many more.

  • Rashmi Richa

Top 5 Bridal Lehenga Style Guide for Upcoming Wedding Season 1

Today’s most loved wedding attire is the bridal lehenga. Every bride wants to pick out the perfect lehenga with the best cut and the most vibrant color to make her perfect day even more special. The lehenga style outfit dates back to the Mughal times, but today’s fashion experts have given it their own special touches and there are many options available from traditional to modern styles. To make sure you make the right choice, here is a lehenga style guide for you.

A Line Style Lehenga

This lehenga has the usual A-line hem that forms a perfect A. The lehenga is tighter at the waist and flares out to the bottom.The number of pleats in this lehenga are quite less.

a  line lehengaa line lehenga choli

Special Feature: Perfect ad Elegant, Easier to carry
Length Of Choli: Varying lengths can go with this lehenga
Fabrics: Brocade, Jacquard, Georgette, New Silk, Chiffon, Cotton
Perfect for: Hourglass, Pear Shape, and Tall Body Structure
Worst Choice For: Apple and Straight (or Rectangle) Shape

Ballgown Style Lehenga

One of the most favored styles of brides is the beautiful lehenga choli. Big flared skirts, long flowing drapes and beautiful, form fitting blouses are the ingredients to choosing the perfect bridal look. With wedding season right around the corner, it’s time to start planning to find the perfect outfit that will make you dazzle on your special day. Whether you are looking for something simple, something extravagant or something utterly glamorous, choosing the right lehenga style for yourself is very important. Take a look at some of the most popular lehenga trends at Variation Fashion and find the one that suits you most.

ballgown style lehengaballroom style lehenga

Special Feature: Adds Extreme volume below the waist
Length Of Choli: Short length choli with a subtle Design
Fabrics: Brocade, Jacquard, Georgette, Crepe, Silk
Perfect for: Apple (or V shape), Pear Shape, Hourglass Shape, Straight (or Rectangle) Shape
Worst Choice For: Women with very slim waists (Since it can look clumsy if waists are too tiny)

Empire Waist Style Lehenga

A straight cut lehenga, as the name indicates, has a straight skirt that flows along the body curves and doesn’t flare out like the usual lehengas. This one is the most versatile option and goes well with almost all the body types. Since this lehenga is extremely skin hugging, one needs to be very careful with the right inners when going for this one.

empire waist style lehenga empire waist lehenga

Mermaid Style Lehenga

Imitating the mermaids, these lehengas are tight at the knees and flare from the calves in the form of a fishtail. These lehengas are tighter at the hips and the waists and hence must be worn with a proper bodysuit beneath.

mermaid style lehengamermaid style lehenga

Special Feature: Flows with the body curves
Length Of Choli: Choli Blouse, Blouse
Fabrics: Brocade, Jacquard, Georgette, New Silk
Perfect for: Hourglass Shape, Apple Shape and Straight (or Rectangle) Shape
Worst Choice For: Pear Shape and Too thin body structure

Sheath or Column Style Lehenga

This lehenga consists of horizontal panels of fabrics attached along the flare of the lehenga. Often because of too many panels of fabrics, the volume of the flare is increased. Also, a contrasting set of fabrics is used to give colourful designs. This lehenga is a good choice if your attending traditional functions and aren’t a bride yourself.

sheath or column style lehengasheath or column style lehenga

Special Feature: It creates a slimming Effect, Hides and Extra Flab
Length Of Choli: Long Cholis
Fabrics: Brocade, Jacquard, Georgette, New Silk
Perfect for: Hourglass Shape, Pear Shape, and Petite Body Type
Worst Choice For: Apple Shape, Straight (or Rectangle) Shape, and Skinny Body Type

  • Rashmi Richa
  • Tags: lehenga
How to Drape a Saree in 3 Unique Ways

How to Drape a Saree in 3 Unique Ways 1

Worried? how to wear a saree?

Lets find out unique and innovative styles of saree draping that are trending at the moment.

how to drape a saree

Traditionally Indian, the saree is one of the most elegant styles a woman can wear. With the flowing drapes and the form-fitting shapes, it makes the wearer look sophisticated, sensuous and absolutely stunning. A saree has always been an integral part of our culture and heritage and now celebrities, models and designers are also making it the latest trend by taking it to red carpets and runways. In earlier times, women wore the saree in one or two specific ways. But over time, this gorgeous piece of fashion has evolved and now is worn in new and interesting ways. Let’s take a look at some of the innovative new styles of saree draping in vogue today. Variation brings to you 3 unique and trending saree draping styles. Check them out now!

1. How to wear a saree in Nivi Saree Drape method?

This is the closest drape to the conventional saree wearing style. However, this style puts a lot of emphasis on showing off the borders of the saree. It is elegantly clipped onto the shoulder and the border is made elaborate and visible. This twist on a traditional style is favoured by many celebrities like Sonam Kapoor and Priyanka Chopra. To wear this style, drape your saree as usual, and make sure that the borders are clearly visible. When throwing the drape over your shoulder, pleat the fabric in such a way that the front bodice displays the thick border and then pin it up at your shoulder. Try opting for a saree with thick and contrasting borders to make the Nivi drape look even more dynamic.

2. How to wear saree in inverted border saree draping?

This style became all the rage when Deepika Padukone sported it to show off her stunning figure in a blue saree in Yeh Jawani Hai Deewani. It is a simple yet sensual look with a keen innovative styling sense. And it is wonderfully easy to do. This drape highlights the beautiful curves of a woman’s body while keeping the entire look very high-fashion. All you need is a saree with a thick top border and a frilly outer border. To drape this style, start wearing the saree as normal and tuck in the pleats. Then, hold the saree at the edge right where the pleats end and twist the top border inwards. Hold this edge and unevenly gather the saree near the hip so that there are creases and then take it behind your waist and throw the drape across your shoulder.

3. Mumtaz Saree Drape / How to wear saree Mumtaz style?

As the name suggests, this drape was made famous by the beautiful yesteryear actress, Mumtaz. The drape appears in tiers creating a layered border effect along the lower bodice of the saree. The wrap around effect makes it a fun style that is ideal as evening party wear. Start by draping the saree around your waist. Then make two 5 inch pleats and tuck them in on the left side. Pick up the longer edge from the centre pleat and wrap all the way around the back from the left and bring it to the right side of the waist. Now tuck it about 6 inches above the toe length of the saree. Follow the same till you make two or three layers. Then drape it around the back and throw it over your left shoulder. Adjust it so that the front drape is more fitted than usual and then pin it into place.

The key to looking your best in a saree is to ensure that you are completely comfortable. Try mixing and matching draping styles or come up with one of your own to feel most at ease. When you are comfortable in your style, you are sure to look great and have all eyes on you when you sashay into any room wearing this incredibly versatile apparel.





20 Latest Designer Anarkali Suits Online at Guranteed Best Price

20 Latest Designer Anarkali Suits Online at Guranteed Best Price 1

Take a look at 20 latest and amazing designer anarkali suits available online. Now, look trendy and comfortable with Variation's stunning collection of anarkali dresses.
If there is one trend that has taken over the traditional and ethnic dressing segment, it is the gorgeous anarkali style salwar suit. From high fashion runway models, Bollywood celebrities to every fashionable woman, Anarkali suits are a hot favorite that are reigning wardrobes currently.

Anarkali dresses hold their origin in the long lost era of the Mughal Empire. While it faded from the fashion scene a few years ago, it has made its comeback with a splash. Even with an age old design, modern designers have upgraded it with stunning fabrics, patterns and embellishments that can make every woman the belle of the ball. Ethnic, fashionable, fun and feminine, Anarkali suit can only exemplify your beauty.

There are many styles of anarkali dress. Take a look at some of our favorite ones and then you can decide which one appeals to you most.

Bridal Anarkali Suits

To suit the grand and important occasion, bridal anarkali suits are decked up with embellishments, lush fabrics and beautiful drapes. They usually also have lace embroidery, stones or zari work to make the outfit look richer and more luxurious.

anarkali dress anarkali dresses

anarkali salwar kameez bridal anarkali salwar suits

Cotton Anarkali Salwar Suits

Anarkali salwar suits work well for all body types. The design lengthens the frame making it a great option if you are petite, and it also hides problem areas in case you are conscious about a particular body part. So it works as a great summer wear option when made of cotton fabric. The fabric is absorbent and keeps you cool in the hot months. In pleasant and pastel colours, it works as a refreshing fashion statement.

designer suits heavy anarkalis wedding anarkalis long anarkalis

Party Wear Anarkali Dresses

Vibrant colours, stunning cuts and an eye catching silhouette make for a wonderful party wear style of anarkali dresses. These are usually decorated with detailed embroidery and embellishments and come in lovely colours and patterns.

party wear anarkali suits anarkali dresses best anarkalis new anarkali salwar

Heavy Silk Anarkali Salwar Kameez

When you have a wedding to attend, and want to look your beautiful best for the occasion, opt for a heavy silk anarkali salwar kameez. This offers a very sophisticated and distinguished look which is perfect for the joyous, festive and regal occasion.

red anarkali green anarkali blue anarkali bollywood anarkali dress

Anarkali churidar come in various materials like chiffon, georgette, silk, lace, cotton etc. You can choose what works best for you depending on the occasion. With this versatile style everyone can look great in ethnic Indian wear.

We are Variation, offer a whole host of traditional wear in the best styles, designs and fabrics to give you the best of fashion every day.

At Variation, we have a large variety of styles for you to choose from. Our exclusive range of anarkali suits is designed to give you something for every occasion at prices which are perfect for your pocket. We have a portfolio of styles that are well suited to the needs and tastes of the 21st generation. So whether you need to get dressed for a wedding, an office party, a formal meeting or just want a simple look for the day, choose from our vast collection of anarkali dresses and look your best every day.

white anarkali suits pink anarkali suits sky blue anarkali dressanarkali suits

Top 20 Designer Bridal Lehenga Choli for Indian Wedding

Top 20 Designer Bridal Lehenga Choli for Indian Wedding 2

Take a pick from these 20 ravishing and stunning designer bridal lehenga and lehenga sarees. Look stylish on the wedding day!

One of the most favored styles of brides is the beautiful lehenga choli. Big flared skirts, long flowing drapes and beautiful, form fitting blouses are the ingredients to choosing the perfect bridal look. With wedding season right around the corner, it’s time to start planning to find the perfect outfit that will make you dazzle on your special day. Whether you are looking for something simple, something extravagant or something utterly glamorous, choosing the right lehenga style for yourself is very important. Take a look at some of the most popular lehenga trends at Variation Fashion and find the one that suits you most.


1. Ballroom Style Lehenga

The traditional style of the lehenga choli has seen a transformation in recent times with the ghagra skirt resembling the form of a ballroom gown. With a bigger flare and more elaborate forms, the umbrella style skirt will make you the belle of the ball. This style starts at the waist, baring the midriff to show off a lean form, and has a short blouse which is decked up to create the illusion of a beautiful ballroom gown shape.

http://www.variationfashion.com/collections/lehenga-sarees/products/hypnotex-yellow-pink-net-3-piece-lehenga-choli http://www.variationfashion.com/collections/lehenga-sarees/products/off-white-pink-lehnga-choli-by-variation

2. Printed Lehengas

From simplistic to eclectic prints, designers have infused a lot of energy and spirit into fashion with stylish printed lehengas. Sometimes these printed styles also include stunning mirror work which highlights the various prints and patterns on the fabric.

http://www.variationfashion.com/collections/lehenga-sarees/products/maroon-georgette-embroidered-lengha-choli http://www.variationfashion.com/collections/lehenga-sarees/products/hypnotex-blue-pink-net-3-piece-lehenga-choli http://www.variationfashion.com/collections/lehenga-sarees/products/variation-off-white-color-3-piece-lehenga-choli

3. Floral Lehenga Choli

One of the biggest trends of this year is the floral lehenga style. Mixing and matching floral prints on blouses and lehenga skirts, this style lends certain romanticism into the fashion scene. Pastel coloured hues mixed with bold floral patterns is a trend that is definitely here to stay.

http://www.variationfashion.com/collections/lehenga-sarees/products/cream-maroon-net-chiffon-one-minute-saree http://www.variationfashion.com/collections/lehenga-sarees/products/pink-cream-satin-net-one-minute-lehenga-saree http://www.variationfashion.com/collections/lehenga-sarees/products/maroon-purple-fancy-embroidered-net-georgette-lehenga-saree

4. Multi-hued Designer Lehenga

Lehengas in dual shades are all the rage these days. With contrasting shades of the lehenga skirt and the dupatta, this creates an eye-catching effect which will only highlight the bridal glow on your wedding day.

http://www.variationfashion.com/collections/lehenga-sarees/products/blue-pink-colour-net-crepe-jacquard-lehenga-saree-by-hypnotexhttp://www.variationfashion.com/collections/lehenga-sarees# http://www.variationfashion.com/collections/lehenga-sarees/products/green-pink-colour-net-satin-chiffon-lehenga-saree-by-hypnotex  http://www.variationfashion.com/collections/lehenga-sarees/products/maroon-net-indian-semi-stitched-lehenga-saree

5. Monochrome Bridal Lehenga Choli

An alternative style that is also taking the bridal world by storm is the monochrome lehenga. Skirts and blouses in the same shade and with similar patterns, create a beautiful visual effect and enhances bridal beauty. This style can be teamed up with beautiful and elaborate jewellery as the lehenga style itself is fairly subdued.http://www.variationfashion.com/collections/lehenga-sarees/products/black-net-brasso-semi-stitched-lehenga

6. Pastels Lehenga

For those who want a beautiful, ethereal and feminine style on their wedding day, pastel shades are the way to go. Pastel colours in pinks, greens, blues and cream are wonderful options to style yourself in a bridal look. Pastel lehengas work well with bold, printed dupattas and make a fantastic fashion statement.

http://www.variationfashion.com/collections/lehenga-sarees/products/enticing-orange-net-a-line-lehenga-choli  http://www.variationfashion.com/collections/lehenga-sarees/products/astonishing-cream-net-lehenga-choli-by-variation http://www.variationfashion.com/collections/lehenga-sarees/products/designer-peach-colored-lehnga-choli-by-variation

7. Gold Toned Wedding Lehenga

Gold and weddings are just the perfect combination. No one can go wrong with a beautiful gold toned lehenga as part of the bridal trousseau. It lends a royal and mesmerising radiance to your overall look and is sure to enthral the crowd with your bridal beauty.

http://www.variationfashion.com/collections/lehenga-sarees/products/golden-bridal-lehenga-saree-with-heavy-embroidery-work http://www.variationfashion.com/collections/lehenga-sarees/products/cream-maroon-net-embroidered-lehenga-saree

The choices of lehengas are endless; ultimately it depends on your preference of style. From lehenga cholis to lehenga sarees, you have a bountiful of options here at Variation Fashion. Pick the style that you love the most and let the gorgeous fabrics drape you to look your best on your special day.



  • Rashmi Richa
  • Tags: lehenga